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The News

of Brasserie de Silly

What are we looking forward to in this Christmas and New Year season?

We are getting close to the end of the year, the perfect moment to check the balance sheet, to plan for the future and, above all, to wish everyone a Happy New Year!

Our family brewery has achieved a lot over the past year. In 2017 we re-styled half of our labels as part of our plans to build our image as a complete, high-quality range with great customer appeal. We also developed new glasses. And on 10 September we held our brewery festival, Silly Day 17, which attracted many visitors, who got to see the façade of the brewery given a new look with some lively street art.

In November we attended the Horeca Expo (a “hotel, restaurant and café” industry event) with an entirely new booth.

We have lots of plans for the future. Our reception at the brewery is to be upgraded so we can serve our customers even better. The packaging hall will be expanded. We continue to improve our quality and to work on the image of our beers. We are investing in equipment, staff training and testing. Soon the labels and glasses for our Enghien beers will get their ‘face-lift’.

Whatever we do, and whatever we plan to do, we always strive to meet the needs of our customers by producing quality beers supplied with professional service.

We would like to conclude this newsletter by offering you our compliments for the season. We hope that the projects that are close to your heart will be successful in 2018, and whatever lies around the corner we wish you a happy and prosperous New Year.

 

Lionel Van der Haegen, Managing Director

Bertrand Van der Haegen, Managing Director